Our company Core Values

ADOPT EXTREME OWNERSHIP

We understand that leadership is a two-way street going up and down the chain of command. Each individual of the team takes ownership of their own actions as well as the actions of the team. We practice the principle of looking out the window with success, and into the mirror with each failure.

EMBRACE CREATIVITY

We believe creativity is heightened through thinking differently and embracing diversity. We continually expand our creativity, not only in photography and cinema but also in the everyday approach to solving problems.

BE CLIENT OBSESSED

We succeed when our clients are happy. Our clients are our true North, those who make it possible to make a living doing what we love.

SUPPORT AND EMPOWER

We believe that family is a verb, defined by actions, not by words. We invest in each other through sacrifice, support, compassion, and love. We create a safe, non-judgemental, family environment focused on the betterment of each other. “Coming together is a beginning. Keeping together is progress. Working together is success.” – Henry Ford

SHARPEN THE AXE

We are a passionate group of creatives that believe success occurs at the intersection of talent, hard work, and humility. We embrace new challenges, humbly seek out learning opportunities, and continue to grow in your personal and professional lives. “The best things in life are on the other side of fear.” – Will Smith

BE INDUSTRY LEADERS

We set the standard everyone aspires to become through example. Beyond consistently delivering high-quality experiences and products, we continue to innovate in each of our areas, never settling for “good enough.”.